Law360 recently published “Level Up Lawyers’ Business Development With Gamification” authored by Heather McCullough.
The article discusses the importance of business development to law firms, and details three reasons why gamification is a great tool to drive attorneys to action. Additionally, Heather outlines the steps to get started with gamification.
Read MoreRecently, Heather McCullough was named a Legal Innovator by ALM and Law.com. This Thursday, Heather will be recognized with the other honorees at the ALM/Law.com Southeastern Legal Awards in Atlanta. Law.com has published an article sharing portions of the nominator essay and showcasing the reasons Heather is deserving of the Legal Innovator award, as well as some of the Q&As from Heather.
Read MoreThe Charlotte Business Journal recently spotlighted INform, Society 54’s proprietary business development tracking software. In the interview, Heather McCullough discussed how and why the idea was born, as well as key benefits for users.
Read MoreWe are excited to share that Heather McCullough has been selected as a Legal Innovator in the 2023 Southeastern Legal Awards for her work on INform, Society 54’s proprietary software for attorneys and legal MBD teams.
Read MoreHeather McCullough was recently quoted in the Law.com Pro Mid-Market article, "Big Law Does Mid-Market Firms 'Huge Favor' By Stepping Away From Routine Legal Work." The article, which discusses the business opportunities midsize firms are seeing with Big Law focusing their efforts on higher rate work.
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