McCullough Weighs In on Mid-Market Firm Opportunities in ALM Article
Heather McCullough was recently quoted in the Law.com Pro Mid-Market article, "Big Law Does Mid-Market Firms 'Huge Favor' By Stepping Away From Routine Legal Work." The article, which discusses the business opportunities midsize firms are seeing with Big Law focusing their efforts on higher rate work, also shares some of the risk factors that these firms need to consider as well as some potential benefits that may result.
Midsize firms are well positioned to absorb the legal matters Big Law firms have left on the table because their local roots provide more familiarity with local judges and other players in the market, said Heather McCullough, a partner and co-founder of Society 54, a consultancy for professional services businesses.
Handling the day-to-day legal matters of a business as an extension of its legal department creates opportunities for midsize firms to form long-term partnerships with their corporate clients, McCullough said.
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