Business Development Coaching | 2023 SMART Goals for Law Firm Business Development

If you've spent any time at all working in business development and marketing for professional service providers like law firms, we bet you've heard some variation of this demand in your career.

Attorneys and firm leadership want to increase the bottom dollar and client growth and retention, but they don't always have an understanding of the often minuscule steps and measurements that lead to a bigger bottom dollar and book of business. They have grand goals that aren't exactly structured. That's where your expert experience in developing business in the legal industry comes into play, right?

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Meet Your Annual Business Development Goals | 5 Tips to Overcome Burnout in Fall

It's the final countdown! C'mon, sing it with us. You know you want to. This is it, friends. We are in the home stretch of Q4 2022, but we still have miles to go and metrics to meet (or exceed) in our annual business development goals.

If your firm is anything like most, you are pushing forward in an all-hands-on-deck race to the end of this year in hopes of meeting and exceeding your firm’s and department's business development and marketing goals.

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Make a Game of It: Using Gamification to Build Better Habits

You've probably noticed a recent uptick in games and likely get ads to download apps to play them. Global gaming and entertainment is a billion-dollar industry, and you’ve probably utilized gamification in your own efforts to change your personal processes, such as saving money or losing weight.

Gamification has a way of taking those burdensome tasks nobody wants to do and turning them into a prize you wake up wanting to win... it's a scientific fact.

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Society 54Gamification
The Key to Business Development Success: Accountability, Consistency, and Collaboration

Times are changing, and the success of a firm is now dependent upon the collective. It takes a village, right?

Gone are the days when you could rely on your highest-hitting partner with all the connections to bring home the proverbial bacon. 🥓

So, how do you cultivate business development prowess in your entire firm? It's all about accountability, consistency, and collaboration. Let's get to it!

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