Are You Being Ghosted?
Have you been ghosted by a client or clients? Does your firm formally track client relationships? Does your firm place a special emphasis on clients whose revenue with the firm is declining? Do you ask why this is happening? Maybe those in your firm assume that the client is “giving you all the work that they have”? Is your firm being slowly ghosted by clients?
As with any relationship that you would like to continue or to grow, communication is at the heart of what strengthens the bond. It isn’t always easy, it takes time and focus to do it well, but the benefits are too numerous to count. Don’t let past poor client relationships haunt you. Here are 8 ways that successful communication with clients can help ward off the mean spirits and hopefully ghost-proof your client relationships.