Society 54 Welcomes Sara Goddard as Managing Director on Core Consulting Team

Society 54 is delighted to announce that Sara Goddard has been named Managing Director, joining our core consulting team in a role that celebrates her impactful contributions and deepening partnership with the firm.

Sara originally partnered with Society 54 in an affiliate capacity, bringing with her more than 20 years of experience in strategic legal marketing and business development. Throughout her career, she has helped law firms and attorneys translate ambitious marketing goals into tangible, measurable results.

Sara advises on firm-wide strategy, business development, and high-impact marketing initiatives. Her deep knowledge of the legal industry—paired with a sharp instinct for innovation—has consistently driven growth and delivered results. From interim leadership support during times of transition to leading client feedback programs, brand relaunches, and thought leadership campaigns, her ability to turn insight into action is unmatched.

Known for her collaborative style and forward-thinking approach, Sara has worked with firms across the spectrum, from Am Law 20 powerhouses to boutique firms, helping each one refine strategy, win new business, and build stronger client relationships.

As a core team member and Managing Director, Sara will continue to lead initiatives that empower law firm professionals to unlock their full business development potential. Her appointment reflects Society 54’s continued commitment to elevating our clients through leadership, creativity, and results-driven consulting.