Katy von Treskow

Managing Director

katy@society54.com

Katy von Treskow is a strategic advisor, executive coach, and legal marketing consultant who helps law firms strengthen market position, accelerate business development performance, and build high-performing teams.

Drawing on nearly 25 years of in-house experience at prominent regional and global law firms, Katy has worked across virtually every marketing and business development function, giving her a unique perspective on how firms operate and grow. She partners with firm leadership on market positioning, brand strategy, client development, organizational effectiveness, leadership alignment, and growth initiatives, helping firms define what makes them distinctive and translate that value into sustainable business results.

Katy is particularly skilled at facilitating partner retreats, leadership off-sites, and strategic planning sessions that balance thoughtful discussion with practical execution. Combining executive coaching techniques with deep law firm experience, she helps leadership teams align around priorities, navigate change, strengthen collaboration, and convert ideas into actionable plans.

A hallmark of Katy's approach is her focus on implementation and long-term value creation. She partners with firm leadership throughout the engagement process to gather stakeholder input, build internal alignment, and create clear pathways for execution. Through ongoing communication, executive reporting, and actionable follow-through recommendations, she helps ensure strategic initiatives generate measurable outcomes and lasting organizational impact long after the engagement concludes.

Having sat in virtually every seat within a marketing and business development organization, Katy brings both strategic perspective and practical implementation experience. She is particularly effective in helping firms clarify their market position, build stronger business development cultures, enhance leadership effectiveness, and align teams around shared growth objectives. Her ability to connect strategy with execution enables firms to move from discussion and planning to alignment, action, and sustainable results.

Known for her collaborative style and solution-oriented mindset, Katy is a trusted advisor to firm leaders navigating growth, change, and competitive market dynamics.

When she's not working, Katy can be found cheering from the sidelines at her daughters' sporting events and theater productions, cooking with her family and friends, exploring the Bay Area on a long run, or getting lost in a great book.

EDUCATION

Vanderbilt University - BS, Human & Organizational Development