Affiliated Consultant, Katy von Treskow helps lawyers leverage their business development strengths and identify authentic approaches to improve their sales performance.
With nearly 25 years of integrated marketing experience garnered in-house at prominent regional and global firms, Katy has worked on virtually every aspect of business development and marketing, including client development coaching, practice group development and strategy, website and social media management, budget planning, public relations and media strategy, sponsorship coordination, RFP response and pitch material development, industry submissions and award nominations, and assisting with event planning and execution.
Katy's interdisciplinary background in legal marketing and proven track record of success developing innovative marketing strategies not only helps her build meaningful relationships at all levels of the organization, but also drive impactful results for her clients.
Among the key assets Katy brings to her role include a creative, solution-oriented mindset – she never sees a challenge as insurmountable, strong project management skills to effectively juggle competing demands simultaneously, invaluable industry knowledge to help firms leverage and differentiate their brand externally to the marketplace, and passion for creating and implementing sales-driven marketing plans.
When not at work, Katy can be found cheering on the sidelines of the latest musical theater production or sports game for her two daughters, cooking and entertaining at home with her family and friends and enjoying a long run in the beautiful Bay Area. She’s also an avid bookworm and it’s always worth asking about her latest read!
EDUCATION
Vanderbilt University - BS, Human & Organizational Development