INform
“What do you do?” This question is so often asked, but so difficult to answer for the marketing and business development teams of professional service firms. Sometimes, it seems easier to answer “What DON’T we do?”
Coming Spring 2022!
We are excited to share that INform 2.0 is in the works! INform 2.0 will combine the ROI reporting, project tracking and task assignments with the accountability and BD effort tracking of INhabit. The combination of the two will create a more seamless, informative and comprehensive approach to business development. Additionally, INform 2.0 will allow admins to see efforts based on practice area, client/company, project type, attorney and more.
As former in-house Marketing and Business Development leaders, the Society 54 team recognized the need to be able to both track and report on the wide-scope of projects and activities of their teams. By creating and developing the INform software, we created a system to assist internal marketing and business development professional service teams in tracking efforts and time, providing quantitative reports and the ability to spot inefficiencies. Project progress, separated by category, is tracked using easy to navigate platform provides motivation and rewards through gamification.
The software compiles valuable data to demonstrate various return on investments and is the perfect complement to your current team efforts as it provides real-time views of where team members are spending their time and energy. For each activity, event and project added and progressed, team members earn points and badges which are viewable by their other team members. Team leaders can choose how best to reward those who are meeting and exceeding set goals. In addition, this gaming strategy encourages individual accountability and enhanced teamwork that ultimately aids in developing more efficient processes, which are crucial to long-term business development success. The benefit of being able to view the status of each team member’s project, everyone can remain INformed of the team’s efforts. In addition to this, leaders will be able to quickly print out department status updates that will show current progress, as well as cumulative analytics.
Because it is cloud-based, it’s accessible anywhere you have an internet connection. The dashboard is easy to use and can be accessed from your desktop, tablet or mobile device.
How much does it cost?
Great question. Enterprise pricing plans for INform start at an average of $95 per user/per month.*
*Pricing fluctuates and is based on team size and contract terms. One-time administrative set up charge and annual maintenance/support/hosting charges are additional.
**DISCLAIMER: While we can’t promise that the INform software will guarantee you and your team celebrity-status within your firm, we do promise that it will be a valuable tool for organizing and reporting on all of your hard work. The INform dashboard tool helps to maximize the efficiency of your team and provide valuable reporting on all of your irons in the fire.
