Who has redefined what it means to think outside the law (aka OUTLAW) and is helping each of us in the process? Meet Kerry Price, the Chief Marketing & Business Development Officer for Bass, Berry & Sims where she oversees firm strategy related to marketing positioning, business development, pricing, client satisfaction, practice management and internal and external communications.
You can find Kerry on LinkedIn here.
Enjoy getting to know this Outlaw!
Q: Where would you like to live?
A: Nashville, TN! There is no place I would rather live. Nashville is such an exciting city to live in right now. There so many distinct neighborhoods with fun shops and restaurants; you can find really good live music 24/7; it’s a great place to raise a family; and, of course, there are a great group of legal marketers who work here!
Q: What is your idea of happiness?
A: I just got back from Italy, so I am still daydreaming about the trip. Happiness to me is sitting down with my husband at 5:00 in an Italian café to enjoy an aperitif (or two) while we talk about the day and enjoy people watching in a beautiful city.
Q: Finish this sentence, “If I could have one super-power, it would be…”
A: Mind reading! I almost majored in psychology and still have an intense interest in what motivates people. Like many of us, I have taken the DiSC a multitude of times and I get so excited every time I have to take it again – not because I want to know my results, but because I love to learn other people’s results and their approach to certain situations. (In case you are wondering, I am a D… weird, right?)
Q: What got you into working in the legal industry?
A: I started my career selling advertising to law firms for the Nashville Business Journal. The paper provided outstanding sales training that taught a consultative approach not only winning new business but also how to grow and retain it. At that job I learned about legal marketing because I was required to gain a deep understanding of the industries I served. The sales training from that job provided the foundation for how I approach much of my job today both internally and externally.
Q: Your favorite virtue?
A: Authenticity – The people for whom I have the most respect are those who are authentic in their interactions with others. A lot of people in business get ahead by taking an interest in those whom they view as having something to offer. I really respect those who take an interest in individuals regardless of what they have to offer.