Who has redefined what it means to think outside the law (aka OUTLAW) and is helping each of us in the process?
Meet Jeanne Hammerstrom, the Chief Marketing Officer at Benesch, Friedlander, Coplan & Aronoff LLP, a business law firm with offices in Cleveland, Columbus, Chicago, Hackensack, Indianapolis, Shanghai and Wilmington. Jeanne has 27 years of legal marketing experience. We asked her a few questions and her answers can be found below. Enjoy getting to know this Outlaw!
Q: Where would you like to live?
A: North Carolina – I love being close to a beach, but I also like the mountains.
Q: What is your idea of happiness?
A: Being with friends and family and enjoying a good meal, wine and conversation.
Q: Who is your real life hero?
A: My mom. She always saw the good in everyone and was just a really kind person who taught me to work hard and be nice to everyone.
Q: What got you into working in the legal industry?
A: I worked as a summer secretary during college at Buchanan Ingersoll – 20 years later I was their CMO! I was fortunate to find a job a few years after college at a law firm and never turned back – I love this industry!
Q: Your favorite musician/ band?
A: I have so many from different eras, but probably Dan Fogelberg and Fleetwood Mac are my all time favorites.
Q: Your favorite virtue?
A: I have two – kindness and honesty.
Q: What would you consider your greatest achievement?
A: My children, although they’re still a work in progress – I’m very proud of them. Hey, I think being in legal marketing for 27 years is also quite an accomplishment!
Active in the legal industry, Jeanne is a Fellow of the College of Law Practice Management. She is a former President of the International Legal Marketing Association (LMA), Chair of LMA’s 2009 Annual Conference and a past-President of LMA’s Pittsburgh Chapter. She is a frequent speaker and writer for the legal marketing industry.